East Memphis Athletic Club

Overview

East Memphis Athletic Club (EMAC) is a family-owned fitness center established in 2018, serving the East Memphis and Germantown communities in Tennessee. It is not a sauna business but a comprehensive athletic club focused on transformation programs, offering personalized fitness coaching, group classes, nutrition guidance, and unique offerings like bungee fitness. The facility provides everything needed under one roof for all fitness levels, ages (16-88), and experience, including beginners and those with injury history.

The overall atmosphere is supportive, community-centric, and results-oriented—a fun, upbeat environment without distractions like selfies. Members enjoy a welcoming space with like-minded individuals, expert coaches, and a focus on sustainable lifestyle changes rather than fad diets or rigid commitments.

Features & Amenities

• State-of-the-art equipment and open gym access for flexible workouts, including coach-prescribed homework.
• Medical-grade Body Composition Analyzer for weekly progress tracking and goal setting.
• Clean, safe, comfortable, and controlled training areas.
• Bungee fitness setup for low-impact, high-intensity resistance training with three levels (1-3).
• Dedicated spaces for group classes like bootcamp, strength & conditioning, spinning, Group Power, and yoga.
• Nutrition support from an in-house Registered Dietitian Nutritionist (RDN).
• Specialty areas for stretch therapy, injury recovery, and wellness coaching.
• Two locations: Primary in East Memphis and a second in Germantown.

Services

• FOCUS Transformation Program: Personalized coaching matching your style, goals, schedule, and needs; includes daily tasks, around-the-clock communication.
• Private Coaching: 1-on-1 sessions to avoid plateaus and focus on individual progress.
• Group Workouts: Varied classes (bootcamp, strength, spinning, yoga, Group Power, bungee fitness) to burn calories with ever-changing routines.
• Nutrition Plans: Custom, enjoyable plans using preferred foods, supported by RDN; emphasizes balance and sustainability.
• Specialty Programs: High-performance mindset coaching, stretch therapy, advanced nutrition, injury recovery.
• Bungee Fitness Classes:
  • Level 1: Beginner basics, 300-500 calories burned, 30 min harness + core/stretch (recommended 2-5 classes first).
  • Level 2: Increased intensity, new patterns (stars, C’s, springs), combos.
  • Level 3: Advanced flying moves (back shoots, bullets, FLY360), fast-paced combos.
• Free Resources: No Sweat Intro consultation, Transformation Kit (10 resources on nutrition/habits), 21-Day Home Challenge.
• Open Gym: Unlimited access with personalized programming.

Pricing

Main FOCUS memberships and transformation programs are customized based on goals, timeframe, and inclusions (group training, private sessions, nutrition, bungee, etc.)—no fixed pricing listed; discussed after consultation. No long-term commitments; flexible terms.

Bungee Fitness Pricing:

• Single Class: $22 (valid 60 days).
• 5 Classes: $100 (expire 6 months).
• 10 Classes: $180 (expire 6 months).
• 20 Classes: $320 (expire 6 months).
• Private Bungee Session: $180 (1-on-1 or group; scheduling via Natalie).

Free trial options like No Sweat Intro available.

Location & Hours

• Primary Address: 426 S Grove Park Road, Memphis, TN 38117 (behind Panera Bread and Fleet Feet in Laurelwood Shopping Center).
  • Google Maps: View Location.
• Phone: (901)-509-8905 | info@eastmemphisathletic.com.
• Bungee Contact: Natalie at (901) 610-6532 | natalie@eastmemphisathletic.com.
• Second Location: Germantown (schedules separate).

Operating Hours (East Memphis):

• Mondays-Thursdays: 5:00 a.m. - 9:00 p.m.
• Fridays: 5:00 a.m. - 8:00 p.m.
• Saturdays: 7:00 a.m. - 7:00 p.m.
• Sundays: 9:00 a.m. - 5:00 p.m.

Notes

• What makes EMAC special: Family-owned by Josh Laclair, Brian Rooney, and Natalie Rooney, with Head Coach Quay; emphasizes client-centric approach—no one-size-fits-all, long contracts, or sales pressure. Proven results via testimonials (e.g., 20lbs fat loss + muscle gain, sustained health improvements). Inclusive community for all walks of life; addresses hurdles like accountability, life balance, nutrition. Unique bungee fitness defies gravity safely (restrictions: pregnancy, recent surgery, <100lbs/>280lbs weights, certain conditions). Free resources and No Sweat Intro lower entry barriers. Holistic focus: Body, mind, and sustainable habits for lifelong fitness.