phlōt

Overview

• Phlot is Grand Rapids’ one and only flotation therapy studio, offering sensory deprivation float tanks and fire & ice contrast therapy with private saunas and cold plunges for ultimate rest, relaxation, and recovery.
• The atmosphere is serene and spa-like, minimizing external stimuli to trigger a profound “rest and digest” response. Clients experience deep relaxation, reduced cortisol, increased endorphins, muscle decompression, and benefits like stress relief, anxiety reduction, pain alleviation, and enhanced athletic performance.

Features & Amenities

• Three state-of-the-art Pro Float cabins: Nearly 8 feet long and 5 feet wide, insulated fiberglass for superior soundproofing and heat retention, high-efficiency air circulation, soft LED lights, underwater speakers for music or guided meditation.
• Private fire & ice rooms: Two-person infrared saunas and two-person cold plunges (maintained at 50°F), ideal for cycling between heat (20-40 minutes) and cold (2-3 minutes per plunge).
• On-site amenities: Quiet storefront entrance, peaceful lobby, post-session relaxation lounge with refreshments, pre/post-float showers, provided towels, soap, earplugs.
• Water quality: Float tanks use advanced 10-micron filtration, UV light, hydrogen peroxide sanitation, and high Epsom salt concentration for pristine, buoyant conditions (skin-temperature water, over half a ton of salts per tank).

Services

• 60-minute Float Sessions: Lie in Epsom salt-saturated water in a light/sound-free environment; gravity eliminated for ultra-deep rest (90-minute upgrades for members).
• 60-minute Fire & Ice Contrast Therapy: Private room for 1-2 people; alternate sauna (cardiovascular/mood benefits) and cold plunge (metabolism/inflammation reduction); experiment with order.
• Memberships (3-month commitment): 1 float or fire & ice monthly, rollover sessions, birthday free session, friend discounts, free merchandise, reduced price after 1 year.
• Packages: Shareable 10-pack floats or 52-pack for bulk savings.
• Additional: Corporate discounts, gift certificates, first-time walkthroughs for new clients.

Pricing

• Individual 60-min Float: $79
• 60-min Fire & Ice (1 person): $60
• 60-min Fire & Ice (2 people): $95
• Monthly Membership: $59 (1 session/month, extras $39)
• Float Packages: 10-pack $650 ($65 each); 52-pack $2300 ($46 each)
• Cancellation Policy: 24-hour notice required; $70 fee for late/no-show. Memberships cancel after 90 days.

Location & Hours

• Address: 1555 Wealthy St SE, Grand Rapids, MI 49506 – Corner of Wealthy and Woodmere, on the edge of Eastown and East Grand Rapids.
• Operating Hours:
  • Sunday: 9am – 6:30pm
  • Monday: 9am – 9pm
  • Tuesday: Closed
  • Wednesday–Saturday: 9am – 9pm

Notes

• Unique aspects: First and only flotation studio in Grand Rapids with cutting-edge Pro Float tanks and private contrast therapy suites; exceptional cleanliness standards; safe for pregnancy, claustrophobics (open door option), menstruating clients.
• Proven benefits: Mental (clarity, creativity, endorphins); physical (pain relief, better sleep, recovery); sauna-specific (detox, blood pressure reduction); cold plunge (resilience, energy boost).
• Client prep tips: Light meal 1-2 hours prior, no caffeine/shaving, arrive 15-20 min early. Nude floating recommended for sensory immersion; music fades to end sessions gently.
• Book via online, phone (616-551-3837), or in-person; contact info@phlotgr.com.